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Ghost in the Machine
A weekly podcast on AI

The AI conversation, without the noise.

Andrew DeGood and Liz Short, one optimist and one skeptic, talk honestly about what AI is doing to work, thought, and the humans in the loop. New episode every Thursday.

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Ep. 20 October 1, 2026 · 31:26

Episode 20: Andrew DeGood and Liz Short on Why AI Strategy Starts With People

Why do AI projects fail before they create value? Andrew DeGood and Liz Short trace the problem past the model and into the organization. Leaders buy broad promises, ask busy employees to carry implementation, and make technology decisions without the people who understand the work. That can mean chasing automated underwriting while processors still move files between systems and repeat basic clicks all day. The conversation turns when Andrew asks what a CEO is actually responsible for during an AI transition. The answer is culture. Executives should understand the technology, but their first job is to communicate clearly, involve frontline experts, and give employees a reason to trust the change. The practical strategy is smaller and more human. Pick one painful workflow. Bring the best person doing that work into the room. Solve the problem, prove the value, and build from there. AI adoption works when leadership starts with people.

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Headshot of Andrew DeGood

Andrew DeGood

Host, the optimist

Founder, AskBobAI

Andrew is the founder of AskBobAI and the optimist on the show. He believes the interesting work is figuring out how AI makes people better at the jobs they already do.

Headshot of Liz Short

Liz Short

Host, the skeptic

CEO, Short Solutions

Liz is the CEO of Short Solutions and the skeptic on the show. She is not anti-AI. She is anti-everyone-pretending-this-is-fine.

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